Brand Photography vs. Business Portraits: Which One Do You Need?

Thinking about professional photography but not sure which type suits your needs best? Let’s break it down so you can make the right choice for your business.

Personal and Business Branding Photography

Telling Your Brand Story Through Images

Branding photography works like storytelling. Just like a book is made up of chapters that build a narrative, branding photography captures different aspects of your business to create a cohesive visual story.

Each image highlights a key piece of your brand, whether it’s your values, workspace, process, or customer interactions, and together, they help define your unique identity.

Why Choose Branding Photography?

• Showcase your brand’s values and purpose to connect with your audience.

• Create a cohesive look for your website, with images tailored for specific pages like About or Services.

• Support upcoming marketing efforts with strategic, on-brand visuals.

• Balance planned shots with candid moments - we’ll capture the essentials while leaving room for creativity.

What Kind of Branding Photos Can We Capture?

• You and your team in action

• Your workspace and behind-the-scenes moments

• Your business processes

• Clients, customers, and vendors engaging with your brand

• Your product or service in use

• Key elements that set your brand apart

• And lots more! We scope out all the options on the pre-shoot strategy call

---

---

Business Portrait Photography

Photography That Puts You in the Spotlight

If you need professional photos that focus on you as an individual, business portraits are the way to go. A fresh, well-crafted portrait helps you stand out and communicate professionalism, confidence, and personality.

Where Can You Use Business Portraits?

• About pages on websites

• Social media profile photos

• Speaker and panel engagements

• Podcast guest features

• Pitches, presentations and more

Where Can We Shoot Business Portraits?

Anywhere that feels authentic to you! Indoors, outdoors, at work, or even at home. The setting should reflect how you want to be seen.

Which Photography Option is Right for You?

Ask yourself:

• Need images that focus just on you? → Business Portrait

• Want photos that capture you + your brand’s story? → Branding Photography

• Using photos for social profiles, speaking engagements, or podcast features? → Business Portrait

• Need images for your website, marketing, or long-term brand storytelling? → Branding Photography

Still not sure which option works best? Let’s talk! Book a free 20-minute consultation, and we’ll go over your needs together. I’d love to help bring your vision to life.

---