‘About Me’ page optimisation through copy and portraits: meet Robbie
Meet Robbie,
Founder of Accessible Dimensions, an accessibility and neuroinclusivity consultancy and co-host of @holyshitihaveadhd.
Robbie signed up for the Bio Boost Kit as she was looking to breathe her personality into her ‘about me’ website, as well as get it organised, scannable for new clients, and optimised for SEO.
About the Bio Boost Kit
Sometimes, we can be too close to our own brand to tell our story effectively. That’s where Unicorn Marketing and I step in! We created the Bio Boost Kit to help brands capture their essence and stand out as leaders in their industry.
The Bio Boost Kit is your full kit designed for one of your most important website pages: the ‘About Me’ page. Here’s why this page is so key:
It helps to humanize your brand and create relatability, which in turn establishes trust and credibility
It helps to differentiate your brand from competitors and attract like-minded customers
It communicates your brand's values and mission
It makes a big difference in a website’s SEO rankings
Together we work with brands to understand and distill their key stories. Part one is all about the copy, and after a discovery call and questionnaire with Unicorn Marketing you received your new copy that perfectly captures the essence of your brand. This copy is SEO rich, heart-centered, and ready for you to implement into your About Me Page (including keywords and H1 through H4 text).
Part two is your portrait shoot. After a creative consultation call where we plan out the shoot, it’s shoot day. You receive a gallery of images where you can choose your favourites you’d like to include in your final Bio Boost Kit.
The Bio Boost Kit in action
Robbie’s website didn’t have an ‘About Me’ page before we worked together. And we hear that enquiries have started rolling in from the page - music to our ears. Check out what her page now looks like!
"Working with Maxine on my Bio Boost photos was a dream. She's open and engaging and put me at ease immediately. The venue we agreed on was spacious and quiet and I left feeling energized. As someone much more comfortable behind the scenes, being photographed usually makes me feel awkward and weird, but Maxine has a wonderful way of making folks feel special and highly photogenic. It's a fantastic quality and I recommend her for business portraits with a full heart.”
